Business owner working in their cafe

Marketing, Management & Entrepreneurship

Explore marketing, advertising and successful business management whether you’re launching your own business or running someone else’s. Grow your confidence in advertising, sales and distribution to become a valued and impactful member of any team.

Quote from Jared McGinley

Everything is a business. Whatever you do in life is a business, and the skills that you learn in the programs here at Butler will help you with that.
Jared McGinley Department Chair, Marketing & Entrepreneurship

Brand new to Butler?

Find Your Fit: Discover Our Programs

If you're a current student, please direct your questions to an advisor.

Your Success is Our Business

Does a business and marketing world call your name? Our program explores the fundamentals of running a successful business and effectively marketing it. If you're interested in operating your own business, we give you the tools to get started.

You study microeconomics, business law and finance to ground your understanding of entrepreneurship, marketing and business management. You become industry ready as our curriculum guides you through accounting, business ethics and digital marketing.

Grizzlies in the Wild

Earn on-the-job experience in our internship program, where you gain at least 100 hours of training to connect classroom learning to a hands-on environment. You and your supervisor will agree on objectives and goals for this experience, so your training aligns with your dream job.

University Transfer and Future Career Options

Our program is designed to introduce you to the fundamentals of a Marketing, Management and Entrepreneurship career. Once you earn your associate degree, you have transfer options to build on your Butler experience.  

Your Marketing, Management and Entrepreneurship education can lead you to a future in careers like:

  • Advertising manager
  • Brand manager
  • Entrepreneur

Classes You'll Take

These are some examples of courses in our Marketing, Management & Entrepreneurship program.

  • Engaging in Business and Industry
  • Personal Selling
  • Managerial Accounting

    Marketing, Management & Entrepreneurship (Associate of Applied Science)

    Entrepreneurship (Certificate)

    Certificate Information

    Gain foundational learning in all aspects of managing a business. You study marketing, advertising and accounting. In two semesters, we prepare you for a successful career in the business and entrepreneurship field.

    Get Involved & Prepare for Your Career

    Distributive Education Clubs of America (DECA)

    Build your professional marketing skills through collegiate competitions. While building your professional résumé and contacts, you’ll be a member of a national business leadership organization with competitive business activities across the country. Create strategic campaigns and interact with peers and mentors. Every year our students compete and place at state and national levels.

    Career Information

    Additional Information

    Not The Right Fit?

    Take our career assessment to find which programs are right for you.

    Next Steps

    Begin your admissions process to get enrolled.

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